AnoniemX schreef:
[quote=thoomer]
Integendeel op dit ogenblik is TT volop bezig met contracten af te sluiten met automerken voor vaste navigatie in de wagen.
[/quote]
On a pan-European level, TomTom has become the first personal navigation device to be professionally installed into a new car (at factory stage). The partnership with Toyota marked a world first, with the TomTom GO 500 installed on the AYGO with specific customisation for Toyota.
Deals Across Europe (March 2005-March 2006)
UK: TomTom has partnered with some of the biggest names in the automotive market.
• Peugeot selected TomTom to provide the TomTom GO 300 as their only approved portable satellite navigation product.
• Vauxhall extended its offer of the TomTom GO 300 on the Corsa to all commercial vehicles.
• Hyundai UK becomes the latest car manufacturer to offer the TomTom GO range through its dealer networks.
France:
• TomTom will continue sales and marketing activity with Daimler Chrysler France, specifically throughout the Smart dealerships.
• From March 1st, TomTom and Fiat France will offer the TomTom ONE as a navigation option to its customers.
• Following on from the success of the TomTom and Toyota AYGO partnership, Toyota France will exclusively offer the TomTom GO as an accessory on both the Toyota Yaris and Toyota Corolla.
Italy:
• Lancia Italy promoted the TomTom GO 700 on the Ypsilon with a large-scale advertising campaign.
• Europcar and Maggiore currently offer their Italian car rental customers the opportunity to rent a TomTom GO.
Germany:
• TomTom continues to be the number one selling portable navigation system with Renault.
• Chrysler Germany is currently offering the TomTom GO 500 as their portable navigation system of choice.
• BMW Germany is providing TomTom as an accessory option throughout its range.
• BUDGET Rental Cars and SIXT both offer their German car rental customers the opportunity to rent the TomTom GO 300.
Spain:
• TomTom GO 300 was offered throughout the Chevrolet range, boosted by a heavyweight advertising campaign.
• SEAT Spain becomes the first automotive manufacturer in Europe to promote the new TomTom ONE on the Altea and Toledo models.
Belgium and Holland:
• Citroen Belgium and Holland will continue to offer TomTom as an approved accessory through its dealer network.
These deals helped to solidify TomTom’s status as a trusted partner in the automotive arena.